In 2005, the brainchild of Lanie & Bam, Hellz, was let loose upon the world. Their aim was to “reintroduce strength, individuality and sexual empowerment with a sassy, balls to the walls approach”. Hellz hope to reach everywhere, from back alleys to art galleries, from suburbs to Broadway, and they have produced a collection to do just that. With pieces including patterned jumpers, bright tights, printed tee’s, baggy cardigans and structured jackets, everybody will like something, although About your Dress just likes everything!
Here are a few of About your Dress’ favourites: